Post-war America dances to a Latin beat

By , September 2, 2010 3:45 pm
Photo of Vogue Picture Disc featuring song "Mujercita" by Enric Madriguera and his orchestra

Several of the Vogue Picture records in the Recorded Sound Archives at FAU Libraries capitalize on America’s love affair with Latin rhythms during the 1930s , 40s and 50s.

During the Prohibition Era (1920-1933), Havana, Cuba was a popular tourist destination for Americans seeking fun and excitement. One of the pleasures they discovered there was the rhumba. Popularized by performers such as Spanish-Cuban bandleader Xavier Cugat and Desi Arnaz, Latin ballroom dances and rhythms became a common staple of American entertainment for decades.

Riding this wave of popularity Sav-way produced several Latin-themed recordings and a series of recorded rhumba ballroom dance lessons. By today’s standards the music seems somewhat watered down and mild.  Nevertheless, these recordings give us a true representation of Americanized Latin music as it actually was during the mid-20th century.

Photo of Vogue Picture Disc featuring Rhumba Lesson No. 1 "The Hip Movement" by Paul Shahin

Photo of Vogue Picture Disc featuring Rhumba Lesson No. 2 "The Forward and Backward Step" by Paul Shahin

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